MV Analysis Of Quick Response Of Manufacturer-Retailer Channels

摘要

A systematic trade-off between mean value and variance is a more practical criterion compared to maximize expected profit objective only; while such mean-variance analysis is rather conspicuously absent in supply channel research, quick response system is the system that retailer uses estimated demand information and manufacturer shorten the lead-time, we give a mean-variance analysis of the qr system and offer contract that make qr pareto improving when the objective is expected utility,