The Use of Gloss Effects from InkJet Printing for Brand Identification, Personalisation and Security

摘要

The use of gloss difference on printed material as an anti-counterfeit measure is growing rapidly. There are various printing methods available to do this using a variety of technologies.rnThis presentation will show how the evolving technology of inkjet consumables can use gloss effects to provide end-user benefits in terms of brand identity, personalisation and security. It will be illustrated by examples of a number of ink/media combinations that show particular features that differentiate the printed output from that produced by other technologies. Possible applications and customer benefits will also be described.