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An Empirical Examination of User Adoption Mobile Payment

机译:用户采用移动支付的实证检验

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Due to the high uncertainties and perceived risk associated with using mobile payment, it is critical for service providers to build users' trust. This paper explored the critical factors influencing users' intention to adopt mobile payment from a trust perspective. The results are based on a survey sample of 193 participants. SmartPLS2.0 is employed in the data analysis. The findings indicate that perceived ease of use, perceived usefulness, structure assurance and ubiquity have significant effect on users' trust, which further affect user usage intention. Thus mobile service providers need to concern trust to facilitate user adoption and usage of mobile payment services.
机译:由于与使用移动支付相关的高度不确定性和可感知的风险,因此对于服务提供商而言,建立用户信任至关重要。本文从信任的角度探讨了影响用户使用移动支付的意愿的关键因素。结果基于对193名参与者的调查样本。 SmartPLS2.0用于数据分析。这些发现表明,感知的易用性,感知的有用性,结构保证和普遍性对用户的信任有重大影响,这进一步影响了用户的使用意图。因此,移动服务提供商需要关注信任,以促进用户采用和使用移动支付服务。

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