The Study of Cluster-based Entrepreneurs'Behavior Effect from the View of New Economic Sociology

摘要

The cluster-based entrepreneurs are strong forces to the development of industrial clusters. The positive effects which include external effect and network effect and derivative effect of cluster-based entrepreneurs'behavior are researched in the paper based on embeddedness theory and structural holes theory from the view of new economic sociology.The negative effect of competition caused by homogeneity is also studied in it.As a result,four advices are put forward to increase the validity of cluster-based entrepreneurs'behavior from building good environment, improving entrepreneurs'qualities,bringing the industrial association effect,and building the brand.