Marketing Costs and Margins of Raw Cashewnut in Karnataka

摘要

India is the world's leading producer of cashewnut accounting for about 30 per cent of the world s production during 2005-06. In 2005-06, India produced 5.73 lakh tonnes of cashewnuts from an area of 8.37 lakh hectares. The marketing costs are determined by the performance and efficiency of different marketing functionaries in different channels. Marketing efficiency of the various channels influences the return to the producers. In Karnataka State, Dakshina Kannada and Belgaum districts were purposively selected for the study. Five channels were identified and preferences of producer for different channels were assessed. As there are a number of intermediaries operating in the field between the primary producer and the processing unit, the costs and margins in the total spread between the producer and the processing unit are quite significant and the producer's share in the price paid by the processing unit is high in the present study. The producer should be encouraged to sell their produce directly to processors to get high prices.