集体林区改变传统发展模式，大力推进生态旅游，符合绿色发展的主题。采集了常宁市塔山乡西江村居民的物质、环境、生活和自我价值4个方面的数据，运用SPSS17.0统计软件进行分析，并建立“幸福指数”模型对生态旅游开展后的居民幸福状况进行衡量。得出以下结论：（1）集体林区的生态旅游活动推动了经济发展，个人收入的增加对幸福感提升影响明显；（2）生态旅游的辐射效应，客观上改善了当地生活环境，提高了生活质量，有助于幸福感提升；（3）总体上，年纪较大、旅游参与度深的人群幸福感较强；（4）居民对生态旅游中的环境因子敏感度较低。%Nowadays, the collective forest areas has changed the traditional development model and carried forward vigorously the development of eco-tourism, which conforms to the theme of green development. The residents’s material, environment, life and self-value data were collected from Xijiangcun village, Tashanxiang Administrative Township, Changning City. Then the data was analyzed by using SPSS17.0. finally, a happiness index model was established to measure the residents’ happiness feelings of after developing eco-tourism. The results are as follows:(1) the eco-tourism activities of collective forest area has promoted the economic development of the areas, and the increasing personal income substantially effected the increase of the residents’ happiness;(2) the radiation effects of eco-tourism ameliorated the local living standard objectively and improved the quality of life, which contributes to the increase of residents’ happiness;(3) as a whole, the people actively involved eco-tourism activities and old-aged participated crowd have stronger happiness;(4) the local residents have a lower sensitivity on environmental factors of eco-tourism.
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