Research on the Developing Strategy of Small/Medium Technology Enterprises (SMTE) Based on Core Competitiveness

摘要

SMTE faced severe competition in today's market. In this paper, core competitiveness is describe as the source of persistent competitive advantage of enterprise, and yields generous profits in new business environment. The study aimed at develop enterprise strategies to promote core competitiveness, also referring to core competitiveness as both prerequisite and final target to develop enterprise strategies in today's business environment.