NEWS ORGANIZATION-INTEGRATED PLATFORM FOR EFFECTIVELY SECURING MEMBER, AND METHOD FOR MARKETING THROUGH SAME

摘要

The present invention provides a news organization-integrated platform capable of effectively securing a member in an era of new media, and a method for marketing through same. To this end, in a news organization-integrated platform of the present embodiment, a news organization management server which collects and provides news information, a virtual account management server which provides a virtual account linked to a financial institution, a virtual assets management server which is linked to a cryptocurrency service provider and manages virtual assets, a shopping mall management server which manages a shopping mall, and a member terminal capable of accessing the virtual assets management server and the shopping mall management server, as well as the management server and the virtual account management server, are connected to each other through a wired/wireless communication network, so that a member can be secured on the basis of a news organization, and marketing can be provided to the secured member.