Personalized mechanisms to resolve explore-exploit dilemma with dynamically shared learnings

摘要

A method including displaying content elements on one or more websites to users. The classification of the users into segments can be based on each impression of content elements being displayed on the one or more websites to a user of the users, tracking impression response data comprising (a) a response of the user to the content element of the content elements displayed on the one or more websites, and (b) one or more segments of the segments in which the user is classified. The method can also include receiving a request from a first user. The method can also include generating a mixture distribution for the first segment for the first content element based on the impression response data for the first segment and generating the webpage to comprise the selected content element. Other embodiments are disclosed.