The system for providing a customized medical service platform based on consumer review analysis according to an embodiment of the present invention relates to a medical service product selected by a consumer among medical service products uploaded to the service platform, and the reviews left by the platform user of the service platform (review ) A review collection unit that collects information; A product review analysis unit that analyzes the collected review information based on the keyword of interest selected by the consumer in order to increase the matching rate of the customized product; And a customized product recommendation unit for recommending a customized product matching the keyword of interest to the consumer based on the analysis result of the review information.
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