MARKET SHARING INCENTIVES

摘要

The claimed subject matter relates to an architecture that can quantify a value of a consumer transaction to a market ecosystem. The value to the ecosystem of the transaction can be based upon features of the transaction as well as dynamics unique to the ecosystem. In addition, the value can be monetized as well as aggregated in order to produce a net economic value of a set of transactions involving a particular consumer. The architecture can further facilitate a repatriation of all or portions of the net economic value to the consumer, potentially based upon ranking and/or loyalty tiers.