SALES PROMOTION DEVICE, SALES PROMOTION SYSTEM, SALES PROMOTION PROGRAM, AND SALES PROMOTION METHOD

摘要

PROBLEM TO BE SOLVED: To provide a sales promotion device, a sales promotion system, a sales promotion program and a sales promotion method capable of effectively promoting sales.;SOLUTION: A sales promotion device 1 includes: a selection part 25; and an information providing part 27. The selection part 25 is configured to, on the basis of driver information C and evaluation result information E and skill condition information e and advertisement information D, select specific advertisement information DS corresponding to the driver information C. In this case, the driver information C is related to a driver M. The evaluation result information E is associated with the driver information C, and related to the evaluation result of the driving skill of the driver M. The skill condition information e is related to the condition of the evaluation result information E. The advertisement information D is associated with the skill condition information e, and related to at least any of merchandise and a service related to a vehicle. The information providing part 27 is configured to transmit the specific advertisement information DS to the driver M specified by the driver information C corresponding to the specific advertisement information DS.;SELECTED DRAWING: Figure 1;COPYRIGHT: (C)2016,JPO&INPIT