CUSTOMIZING A GAME ENTITY ASSOCIATED WITH A PHYSICAL OBJECT AT A POINT OF PURCHASE

摘要

A system and method for customizing a game entity that is played in a video game are disclosed. The video game may take place in a virtual space. Users may access the virtual space via computing platforms. Users may participate in the video game by controlling game entities in the virtual space. Individual ones of the game entities may be associated with a physical object that stores information related to the associated game entities. The stored information may be implemented by virtue of a computing platform receiving the stored information. The stored information may include information related to a customization of the associated game entity that is purchased by a user at a retail location. At least some of the stored information may be written to the physical object using a read/write platform that is included at a point of purchase computing platform in the retail location.