A WEB SERVER IMPLEMENTED METHOD FOR INTERACTIVE VIDEO ADVERT AUTHORING, SERVING AND USER INTERACTION MONITORING FOR INCREASING VIDEO ADVERT VIEWING COMPLETION RATES

摘要

There is provided a method for interactive video advert authoring, serving and user interaction monitoring for increasing video advert viewing completion rates, the method comprising retrieving video advert data of a video advert from a video advert database; performing automated content analysis of the video advert data; automating Q&A meta data generation in accordance with the automated content analysis, the Q&A meta data comprising question meta data and associated answer meta data; associating the Q&A meta data with the video advert data; serving, to a client computing device, the video advert video advert and wherein the client computing device displays question data derived from the Q&A meta data and wherein the client computing device is configured for receiving user answer data from a user; and comparing the user answer data to the answer meta data.