SYSTEM AND METHOD UTILIZING CONTENT MARKETING AND AD BUYING SYSTEMS, PERFORMANCE TOOLS AND AUTOMATION RULES FOR PROGRAMMATIC ADVERTISEMENT CAMPAIGN MANAGEMENT

摘要

A system and method of creating and overseeing advertisement campaigns utilizing and synthesizing data from third party systems in a new and novel manner. An internet connected system uses modern web coding techniques, frameworks, and languages to integrate data generated by third party remote systems. The system includes a single interface that allows for utilizing and interacting with analytic data provided from and to these third party remote systems in a real time and innovative manner. The system optimizes content marketing advertisement buying through focusing on productivity gain and automated advertisement generation. The productivity gain is used to facilitate campaign and advertisement launch, and includes performance tools to scale campaigns and automation rules for programmatic campaign management.