Social Media Influencer Group Management

摘要

Groups of social media influencers may be organized and managed to execute advertising campaigns. The groups may be organized to reach targeted demographics for the campaign. The management tools for the group may include synchronization and timing interfaces that may coordinate and schedule posts amongst the group members, feedback and analytics displays that may show progress against group and individual goals, and interaction mechanisms by which group members may communicate. In some cases, groups may be self-organizing, where a group member may recruit and manage other members. In other cases, groups may be organized by an advertiser, or may be organized by a third party, such as an advertising platform.