SYSTEMS AND METHODS FOR DYNAMICALLY DETERMINING CUSTOMIZED CONTENT ASSOCIATED WITH ENTITIES TO PROVIDE TO USERS IN A SOCIAL NETWORKING SYSTEM

摘要

Systems, methods, and non-transitory computer readable media can receive a request from a user to access information associated with an entity through an interface supported on a particular surface. A plurality of candidate content items of a content type associated with the entity can be ranked for the user and the particular surface based on a machine learning model. At least one of the ranked plurality of candidate content items of the content type can be provided for display through the interface.