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CITY BRAND PERSONALITY – AN INTERNATIONAL CONCEPT WITH REGIONAL APPLIANCE IN THE TOURISM DEVELOPMENT STRATEGY

机译：城市品牌个性 - 在旅游业发展战略中与区域电器的国际概念

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Oana Tugulea; Claudia Bobalca; Camelia Soponaru;
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1. Branding places: applying brand personality concept to cities [J] . Melike Demirbag Kaplan, Oznur Yurt, Burcu Guneri, European journal of marketing . 2010,第9a10期

机译：品牌场所：将品牌个性概念应用于城市
2. Análise da Sustentabilidade do Turismo Ecológico no Município de Bonito, Mato Grosso do Sul na Promo??o do Desenvolvimento Regional / Sustainability Analysis of Ecotourism in the City of Bonito, Mato Grosso do Sul in Promoting Regional Development [J] . Luan José Jorge Camargo, Carolina Maria Jorge Camargo, Eliázel Vieira Rondon, Revista Sociedade & Natureza . 2011,第1期

机译：南马托格罗索州南博尼托市的生态旅游可持续性分析/促进区域发展/南马托格罗索州南博尼托市的生态旅游可持续性分析
3. Research on the Promotion Path and Strategy of Regional Tourism Brand of Jinan-Tai''''an Urban Integration from the Perspective of Marketing [J] . LI Xiu, LV Chen, WANG Yuguo 景观研究：英文版 . 2021,第004期

机译：Research on the Promotion Path and Strategy of Regional Tourism Brand of Jinan-Tai''''an Urban Integration from the Perspective of Marketing
4. Research on County Cities' Tourism Development Strategy Based on Regional Industrial Cooperation: A Case of Pengzhou City [C] . Li Jing 第三届产品创新管理国际会议（The 3rd International Conference on Product Innovation Management）论文集 . 2008

机译：基于区域产业合作的县城旅游发展战略研究-以彭州市为例
5. "This brand's for you": A conceptualization and investigation of brand personality as a process with implications for brand management. [D] . Wysong, Walter Scott, IV. 2000

机译：“这个品牌适合您”：品牌个性的概念化和调查，作为对品牌管理有影响的过程。
6. Sustainable development strategy of tourism resources offered by regional advantage: Exploring the feasibility of developing an ‘exotic culture’ resource for Weihai City of China [O] . Chai Ning, Oh Dong Hoon -1

机译：区域优势提供的旅游资源可持续发展战略：探索为中国威海市开发外来文化资源的可行性
7. Regional Promotion by Making the Brand of Outdoor Tourism City/Region : The Strategy to Revitalize Local Municipality through Natural Environment and Tourism [O] . 土井昭 2014

机译：打造户外旅游城市/区域品牌的区域推广：自然环境与旅游振兴地方自治的战略

CITY BRAND PERSONALITY – AN INTERNATIONAL CONCEPT WITH REGIONAL APPLIANCE IN THE TOURISM DEVELOPMENT STRATEGY

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