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Marketing fads and fashions - exploring digital marketing practices and emerging organisational fields

机译：营销时尚和时尚 - 探索数字营销实践和新兴的组织领域

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作者
Pihl Christofer;
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年度 2011
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原文格式 PDF
正文语种 eng
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Marketing fads and fashions - exploring digital marketing practices and emerging organisational fields

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