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A strategy for the implementation of e-business and e-commerce to achieve a competitive advantage in the textile industry

机译:实施电子商务和电子商务的战略,以实现纺织业的竞争优势

摘要

The research problem addressed in this study was to determine what is required for e-business and e-commerce to have an impact on the Textile Industry in the Nelson Mandela Metropolitan. To achieve this objective, a literature study was done to identify what strategies were needed and how e-business and e-commerce would enhance the relationships between the organisations, suppliers and customers. An empirical study was conducted to ascertain what the managers within the Textile Industry know about e-commerce and e-business and the role they have or could play within their industry.
机译:本研究解决的研究问题是确定电子商务和电子商务对纳尔逊·曼德拉都会区的纺织业产生影响所需的条件。为了实现这一目标,进行了一项文献研究,以确定需要采取哪些策略以及电子商务和电子商务如何增强组织,供应商和客户之间的关系。进行了一项经验研究,以确定纺织行业的管理人员对电子商务和电子商务的了解以及他们在行业中已经或可能扮演的角色。

著录项

  • 作者

    Futcher Shane Henry;

  • 作者单位
  • 年度 2003
  • 总页数
  • 原文格式 PDF
  • 正文语种 English
  • 中图分类

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