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A market-based approach to recommender systems

机译:基于市场的推荐系统方法

摘要

Recommender systems have been widely advocated as a way of coping with the problem of information overload for knowledge workers. Given this, multiple recommendation methods have been developed. However, it has been shown that no one technique is best for all users in all situations. Thus, we believe that effective recommender systems should incorporate a wide variety of such techniques and that some form of overarching framework should be put in place to coordinate the various recommendations so that only the best of them (from whatever source) are presented to the user. To this end, we show that a marketplace, in which the various recommendation methods compete to offer their recommendations to the user, can be used in this role. Specifically, our research is concerned with the principled design of such a marketplace (including the auction protocol, the reward mechanism and the bidding strategies of the individual recommender agents) and its evaluation in terms of how it can effectively coordinate multiple methods. In addition to the market mechanisms, a reinforcement learning strategy is developed to assist the individual recommender agents' bidding behaviour so as to learn the users' interests and still maximize their revenue. Finally, we evaluate our approach with a real market-based recommender system that is composed of a number of typical recommendation methods and that is evaluated with real users. The evaluation results show that our approach is indeed an effective means of coordinating multiple different recommendation methods in one single system and is an effective way of dealing with the problem of information overload.
机译:推荐系统已被广泛提倡作为一种解决知识工作者信息过载问题的方法。鉴于此,已经开发了多种推荐方法。但是,已经表明,在所有情况下,没有一种技术适合所有用户。因此,我们认为有效的推荐系统应采用多种此类技术,并应采用某种形式的总体框架来协调各种建议,以便仅将最佳建议(无论来自何处)呈现给用户。 。为此,我们表明,可以使用各种推荐方法竞争向用户提供推荐的市场。具体而言,我们的研究涉及这样一个市场的原则性设计(包括拍卖协议,单个推荐代理商的奖励机制和出价策略),以及如何有效地协调多种方法的评估。除市场机制外,还开发了强化学习策略,以协助各个推荐者代理的出价行为,从而了解用户的兴趣并仍使他们的收入最大化。最后,我们使用基于市场的真实推荐系统来评估我们的方法,该系统由许多典型的推荐方法组成,并由真实用户进行评估。评估结果表明,我们的方法确实是在单个系统中协调多种不同推荐方法的有效手段,并且是解决信息过载问题的有效方法。

著录项

  • 作者

    Wei Yan Zheng;

  • 作者单位
  • 年度 2005
  • 总页数
  • 原文格式 PDF
  • 正文语种 English
  • 中图分类

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