The article is focused on the transformation of TV management system in Russia during the post-Soviet decade. The author's goal is to analyse the particularities of development of TV broadcasting and the system of TV management in the age of change Russia experiences today. The first part of the article presents the history and state-of-the-art of the Russian TV system, with its problems, deficiencies, and achievements. A brief description of peculiarities of the Soviet TV system is given, and the relationship between TV and the State is shown. The second part of the article is dedicated to analysis of the current system of management of TV by the State. In concluding an ideal theoretical model of TV management is shown, and certain European practices of TV regulation are mentioned as worth serious consideration and application in Russia to achieve a more harmonious and optimal system of TV management.
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