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The merchandising of presentation and persuasion in the point of sale of supermarkets, especially in supermarkets LIDL

机译：在超市销售点，特别是在超市LIDL中销售演示和说服的商品

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Treball Final de Grau en Administració d'Empreses. Codi: AE1049. Curs acadèmic 2015-2016

机译：工商管理学士学位项目。编号：AE1049。 2015-2016学年

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Carrión Ortiz María Isabel;
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年度 2016
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正文语种 eng
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1. COGNITIVE BIASES IN MERCHANDISING ACTIVATION AND EFFECT ON SUPERMARKET SALES [J] . Avanzi Dante, Guissoni Leandro Angotti, Rodrigues Jonny Mateus, Revista de Administrao de Empresas . 2020,第4期

机译：销售激活的认知偏见及超市销售的影响
2. What foods are US supermarkets promoting? A content analysis of supermarket sales circulars [J] . Martin-Biggers Jennifer, Yorkin Meredith, Aljallad Carena, Appetite . 2013,第Null期

机译：美国超市正在推广哪些食品？超市销售通函内容分析
3. What foods are US supermarkets promoting? A content analysis of supermarket sales circulars [J] . Jennifer Martin-Biggers, Meredith Yorkin, Carena Aljallad, Appetite . 2013,第3期

机译：美国超市正在推广哪些食品？超市销售通函内容分析
4. Getting the Edge - Understanding Marketing and Merchandising Practices for Fresh Sweet Corn in Northeast Supermarkets [C] . Wen-fei L. Uva New York State Vegetable Conference . 2003

机译：获得优势 - 了解东北超市新鲜甜玉米的营销和销售习俗
5. Nutritional informatics: Mining supermarket sales data as a nutritional assessment method. [D] . Brinkerhoff, Kristina Michelle. 2012

机译：营养信息学：挖掘超市销售数据作为营养评估方法。
6. The effect of on-shelf sugar labeling on beverage sales in the supermarket: a comparative interrupted time series analysis of a natural experiment [O] . J. C. Hoenink, J. M. Stuber, J. Lakerveld, 2021

机译：货架上糖标签对超市饮料销售的影响：自然实验的比较中断时间序列分析
7. Influence of promotional strategy on private label sales versus manufacturer brand sales in the supermarket and hypermarket channels: An Analysis from the method of stepwise regression [O] . Cristina Marín Palacios 2015

机译：促销战略对超市和超市渠道的私人标签销售与制造商品牌销售的影响：逐步回归方法分析

The merchandising of presentation and persuasion in the point of sale of supermarkets, especially in supermarkets LIDL

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