This paper reports an exploratory study of 19 Australian SMEs which had successfully used eCommerce develop to or enhance their export capability. The purpose of the study was to identify both successful adoption processes and impediments to using eCommerce for export. Few companies had adopted a strategic and planned approach to managing this adoption. The lack of easily accessed and trustworthy information and advice was partly responsible. The study identified a number of other obstacles to eCommerce export development, including infrastructure and technical deficiencies, lack of awareness and expertise, problems with banking and finance and problems with physical links into export destinations. The developments that would most enable Australian companies to use eCommerce for export are identified as: improvements in the infrastructure on which eCommerce depends; the provision of consolidated, impartial information and advice about the use of eCommerce for export; and training and skills development to facilitate the implementation of eCommerce for export.
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机译:iExport Australia-为出口商提供以下服务的在线平台/应用程序:出口电子商务出口拍卖在线与服务提供商进行出口相关的服务请求和投标与服务提供商的集成与货运和货运的报价集成到政府机构和海关/边境的在线文件和电子提交澳大利亚– EDI / Web Services与GS1集成在一起,用于对出口工作台进行编号和条形码编码,以管理每个出口的所有与出口,交货和银行有关的任务出口相关的潜在客户和联系人管理出口市场AI和工具