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Handling Forecast Errors While Bidding for Display Advertising

机译：展示广告竞价时处理预测错误

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Kevin J. Lang; Benjamin Moseley; Sergei Vassilvitskii;
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年度 2012
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1. A Near-Optimal Bidding Strategy for Real-Time Display Advertising Auctions [J] . Srinivas Tunuguntla, Paul R. Hoban Journal of marketing research . 2021,第1期

机译：用于实时显示广告拍卖的近最佳竞标策略
2. Bid-Aware Active Learning in Real-Time Bidding for Display Advertising [J] . Liu Shuhao, Yu Yong Quality Control, Transactions . 2020,第期

机译：出价意识到显示广告的实时竞标中的主动学习
3. An expected win rate-based real-time bidding strategy for branding campaigns on display advertising [J] . Shih Wen-Yueh, Huang Jiun-Long Knowledge and information systems . 2019,第3期

机译：基于预期的赢得率的展示广告广告竞选的实时竞标策略
4. Handling Forecast Errors While Bidding for Display Advertising [C] . Kevin J. Lang, Benjamin Moseley, Sergei Vassilvitskii Proceedings of the 21st annual conference on world wide web . 2012

机译：在展示广告竞价时处理预测错误
5. Short Term Wind Power Forecast Error Analysis Using Statistical Methods --- A Study of the Reduction of the Regional Aggregated Wind Power Forecast Error by Spatial Smoothing Effects in the Maritimes. [D] . Han, Yu. 2008

机译：使用统计方法的短期风电预测误差分析---通过海上空间平滑效应减少区域性总风电预测误差的研究。
6. Support for removal of point-of-purchase tobacco advertising and displays: findings from the International Tobacco Control (ITC) Canada survey [O] . Abraham Brown, Christian Boudreau, Crawford Moodie, -1

机译：从国际烟草控制（ITC）加拿大调查结果：去除点购买烟草广告和显示的支持
7. Reserve Price Failure Rate Prediction with Header Bidding in Display Advertising [O] . Achir Kalra, Chong Wang, Cristian Borcea, 2019

机译：展示广告中招标的储备价格失败率预测
8. Pilot Errors Involving Head-Up Displays (HUDs), Helmet-Mounted Displays (HMDs), and Night Vision Goggles (NVGs). [R] . Biberman, L. M., Alluisi, E. A. 1992

机译：涉及平视显示器（HUD），头盔式显示器（HmD）和夜视镜（NVG）的导航错误。

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