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The rise of mobile devices has done little to change how we shop online, at least for now

机译:至少在目前,移动设备的兴​​起并没有改变我们的在线购物方式

摘要

In recent years, smartphones have changed the way that we interact with the web – and each other. But have they changed the way that we shop online? In a recent study of internet and mobile eBay transactions, Liran Einav, John Levin, Igor Popov and Neel Sundaresan, find that mobile adopters tended to be heavy eBay users, and tended to buy more using their mobiles, while their non-mobile purchases stayed largely the same. They also find that their mobile shopping behaviors in terms of prices and products are little different to those on eBay’s internet site.
机译:近年来,智能手机改变了我们与Web以及彼此交互的方式。但是他们改变了我们在线购物的方式吗?在最近对互联网和移动eBay交易的研究中,Liran Einav,John Levin,Igor Popov和Neel Sundaresan发现,移动采用者往往是eBay的重度用户,并倾向于使用移动设备购买更多商品,而非移动设备购买则保持不变大致相同。他们还发现,就价格和产品而言,他们的移动购物行为与eBay互联网上的行为几乎没有什么不同。

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