Efektivitas Penggunaan Kredit Program Kemitraan Bumn terhadap Kinerja UMKM (Studi Kasus pada Program Kemitraan PT. Telekomunikasi Indonesia, Tbk Sub Area Malang untuk Industri Sari Apel Brosem Kota Batu)

摘要

The objective of research is to describe the effectiveness of Partnership Program which is measured from how the partnership program is assessed or considered as effective and how the effectiveness is the credit used by Brosem Apple Essence Industry Center after accepting it from PT Telkom Tbk Malang. Research method is descriptive which is aimed to describe the effectiveness or the use of credit of the partnership program against the performance of Brosem Apple Essence Industry Center. Data collection techniques are interview and documentation. Interview is conducted to obtain data of PKBL within PT Telkom Tbk Malang and of general description of Brosem. Documentation is implemented to follow the development of Brosem Apple Essence Industry Center. Instrument to collect data is interview with the informants including with the manager of CDC (Community Development Center) in Telkom who is assigned for PKBL and with the manager of Brosem