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The de-construction of image, text and sound in audio/visual communication: a semiotic analysis of specific cultural examples

机译:视听传播中的图像,文本和声音的解构:对特定文化实例的符号学分析

摘要

[Abstract] The aim of this paper is to present how multiple layers of meaning are constructed, coexist and interrelate between image, text and sound using specific audio/visual communication examples. It will investigate this triangular relationship through a semiotic analysis of specific film stills from Alfred Hitchcock (1960) Psycho, Krzysztof Kieslowski (1993) Three colors-Blue and of selected work from a poster exhibition themed Walking-27 graphistes de Europe that took place at Paris airports in the summer of 2008 and was organized by CultureFrance. The paper will also explore how these three elements are structured to portray connotative meanings and investigate how this overlapping influences interpretation. The paradigms of film stills and posters are drawn as samples to suggest a platform for semiotic analysis. When meaning is decoded, it usually exposes various hidden intentions of the designer/producer. This revelation contributes towards a conceptual communication, which is often intertextual; it does not only intrigue the curiosity of viewers for other possible interpretations, but it also enhances, broadens perception and rises the level of creativity in audio/ visual communication. In Hitchcock’s film the text eroika/hero on vinyl is analysed in relationship with image and sound, and similarly in Kieslowski’s film, a background sign text au revoir a bientot/we meet again. In the case of posters, specific images (iconic or symbolic), will be analysed in relationship with the airport sounds, texts used or heard randomly in the specific environment
机译:[摘要]本文的目的是通过特定的音频/视频通信示例,介绍如何在图像,文本和声音之间构建多层含义,共存和相互关联。它将通过对Alfred Hitchcock(1960)Psycho,Krzysztof Kieslowski(1993)的特定胶片剧照进行符号学分析来研究这种三角关系,三种颜色为蓝色,以及选自于主题为“欧洲27行画家”的海报展的精选作品。由CultureFrance于2008年夏季组织的巴黎机场。本文还将探讨如何构造这三个元素来描绘内涵,并研究这种重叠如何影响解释。电影剧照和海报范式作为样本绘制,为符号学分析提供了平台。当含义被解码时,通常会暴露出设计者/生产者的各种隐藏意图。这个启示有助于概念交流,通常是互文的。它不仅引起观众对其他可能解释的好奇,而且还增强,拓宽了感知范围并提高了音频/视频通信的创造力。在希区柯克(Hitchcock)的电影中,对乙烯基上的eroika / hero文本与图像和声音之间的关系进行了分析,类似地,在凯斯洛夫斯基(Kieslowski)的电影中,一个背景标志文本或一个双齿变奏者/我们再次见面。对于海报,将分析特定图像(标志性或符号性)与机场声音,在特定环境中随机使用或听到的文字的关系

著录项

  • 作者

    Zantides Euripides;

  • 作者单位
  • 年度 2012
  • 总页数
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 入库时间 2022-08-20 20:53:13

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