Banking services cannot be separated from customer in which it is used as a common yardstick to evaluate the service udperformance provision and how well the customer relation is managed by the bank. Bank is required to deliver its service udproperly in order to maintain its customer loyalty and to increase customer value. The objective of this research is to analyze udthe influence of service provision performance and customer relation management toward customer value. For this purpose udthis was used questionnaire as instrument and customers of ―Siger Mas‖ and the ―Simpeda‖ savings of Bank of Lampung as udrespondents.udThree sub variables consisting of the level supporting physical availability, the supporting conveniences facilities, and udpersonal contacts were employed to measure the service performance. Three sub variables consisting of the process of udcreating the customer value, responsibility, and process product in another hand are used to measure customer relation udmanagement. Customer value was measured by the benefit indicators and sacrifice burden of the customers. It was succeeded udto collect data from a total of 431 respondents consisting of the ―Sigermas‖ and the ―Simpeda‖ customer from five branches udand the headquarter of Lampung Bank. udResult shows that SPPs and customer relation management influence customer value. However, service provision udperformance has stronger influence than the customer relation management.
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