La compétitivité hors-prix dans les échanges de produits agricoles et agro-alimentaires français sur le marché communautaire

摘要

Non-Price Competitiveness in French Trade in Agricultural and Food Products on the Community Market, by Emmanuelle Chevassus-Lozza and Jacques Gallezot. This study of the determinants for French exports of agricultural and food products within the Community market concludes that competitiveness cannot be limited solely to price concerns. Deterioration in the relative price ratio does not necessarily lead to a loss of market share. "Structural", "volume" or more generally "non-price" competitiveness comes into play in particular for food product quality and differentiation. Prices and non-prices would appear to be two complementary and non-interchangeable aspects of external competition wherein the non-price determinants are structural components influencing the price.