Le management international des relations des entreprises avec la partie prenante publique : Une comparaison du lobbying des entreprises françaises et anglaises

摘要

The lobbying with the public decision-makers is a more and more common manager practice but still little studied in Europe. This article studies the formulation of these political strategies and their implemented in the case of the French and English companies. For that purpose, an empirical study is led on 679 political actions which are categorized then described by the statistical techniques of the data analysis. The results bring to light a structuralization of the phenomenon of the lobbying of the French companies which is not the same in the case of the English companies: five types of political strategies exist in France whereas four are relevant for Great Brittan. We should explain this: lobbying strategies choice is linked to the issue for the firm and to the political environment of firms.