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Corporate Social Responsibility Reporting in China: Symbol or Substance?

机译:中国企业社会责任报告:符号还是实质?

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摘要

This study focuses on how and why firms strategically respond to government signals regarding appropriate corporate activity. We integrate institutional theory and research on corporate political strategy to develop a political dependence model that explains (a) how different types of dependency on the government lead firms to issue corporate social responsibility (CSR) reports and (b) how the risk of governmental monitoring affects the extent to which CSR reports are symbolic or substantive. First, we examine how firm characteristics reflecting dependence on the government—including private versus state ownership, executives serving on political councils, political legacy, and financial resources—affect the likelihood of firms issuing CSR reports. Second, we focus on the symbolic nature of CSR reporting and how variance in the risk of government monitoring through channels such as bureaucratic embeddedness and local government institutional development influences the extent to which CSR communications are symbolically decoupled from substantive CSR activities. Our database includes all CSR reports issued by the approximately 1,600 publicly listed Chinese firms between 2006 and 2009. Our hypotheses are generally supported. The political perspective we develop contributes to organizational theory by showing (a) the importance of government signaling as a mechanism of political influence, (b) how different types of dependency on the government expose firms to different types of legitimacy pressures, and (c) that firms face a decoupling risk that leads them to be more likely to enact substantive actions in situations where they are likely to be monitored.
机译:这项研究的重点是公司如何以及为何从战略上回应有关适当公司活动的政府信号。我们将制度理论与公司政治战略研究结合起来,开发出一种政治依赖模型,该模型解释了(a)对政府的不同类型的依赖如何导致公司发布公司社会责任(CSR)报告,以及(b)政府监督的风险如何影响企业社会责任报告具有象征性或实质性的程度。首先,我们研究了反映对政府的依赖的公司特征(包括私有与国家所有权,在政治委员会任职的高管,政治遗产和财务资源)如何影响公司发布企业社会责任报告的可能性。其次,我们关注企业社会责任报告的象征性质,以及通过官僚嵌入和地方政府机构发展等渠道进行政府监督的风险差异如何影响企业社会责任沟通从实质性企业社会责任活动中脱钩的程度。我们的数据库包括2006年至2009年间约1,600家中国上市公司发布的所有CSR报告。我们的假设得到了普遍支持。我们开发的政治观点通过显示(a)政府信号作为政治影响机制的重要性,(b)对政府的不同类型的依赖如何使公司承受不同类型的合法性压力,以及对(c)的影响,为组织理论做出了贡献。公司面临脱钩风险,这使他们更有可能在可能受到监视的情况下采取实质性行动。

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