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Big data warehouse framework for smart revenue management

机译:用于智能收入管理的大数据仓库框架

摘要

Revenue Management’s most cited definitions is probably “to sell the right accommodation to theright customer, at the right time and the right price, with optimal satisfaction for customers and hoteliers”.Smart Revenue Management (SRM) is a project, which aims the development of smart automatic techniquesfor an efficient optimization of occupancy and rates of hotel accommodations, commonly referred to, asrevenue management. One of the objectives of this project is to demonstrate that the collection of Big Data,followed by an appropriate assembly of functionalities, will make possible to generate a Data Warehousenecessary to produce high quality business intelligence and analytics. This will be achieved through thecollection of data extracted from a variety of sources, including from the web. This paper proposes a three stageframework to develop the Big Data Warehouse for the SRM. Namely, the compilation of all availableinformation, in the present case, it was focus only the extraction of information from the web by a web crawler– raw data. The storing of that raw data in a primary NoSQL database, and from that data the conception of aset of functionalities, rules, principles and semantics to select, combine and store in a secondary relationaldatabase the meaningful information for the Revenue Management (Big Data Warehouse). The last stage willbe the principal focus of the paper. In this context, clues will also be giving how to compile information forBusiness Intelligence. All these functionalities contribute to a holistic framework that, in the future, will makeit possible to anticipate customers and competitor’s behavior, fundamental elements to fulfill the RevenueManagement
机译:收入管理部门最常引用的定义可能是“以正确的时间和价格向正确的客户出售正确的住宿,并为顾客和酒店经营者带来最佳的满意度。”智能收入管理(SRM)是一个旨在发展智能自动技术可有效优化酒店住宿的入住率和价格,通常称为收入管理。该项目的目标之一是证明,在适当组合功能之后进行大数据的收集,将有可能生成必要的数据仓库,以产生高质量的商业智能和分析数据。这将通过收集从各种来源(包括网络)中提取的数据来实现。本文提出了三个阶段的框架来开发SRM的大数据仓库。即,所有可用信息的汇编,在当前情况下,仅集中于Web爬网程序从Web上提取信息-原始数据。将原始数据存储在主要的NoSQL数据库中,并从该数据中定义一组功能,规则,原理和语义的概念,以选择,合并并在辅助关系数据库中存储对收益管理(大数据仓库)有意义的信息。最后阶段将是本文的重点。在这种情况下,线索还将提供如何为商业智能编译信息。所有这些功能都有助于形成一个整体框架,将来,该框架将有可能预测客户和竞争对手的行为,这是实现收入管理的基本要素

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