Objective: to analyze the advantages and difficulties faced by professionals working in the family health strategy cuiabá / mt for the application based integrated management of childhood illnesses (imci). Method: exploratory descriptive study quantitative approach with 101 professionals working in family health units. with data collected from march to may 2013, a questionnaire applied to professional and systematic observation of the health unit. Results: the main difficulties pointed out by professionals in implementing the strategy were the lack of training of the staff members (31,0%) and prescription drug protocols for nurses (23,4%). the facility that stood out was the link with the enrolled population (30,3%). Conclusions: the results boost the reflection of practice for professionals responsible for childcare as well as managers should support the implementation of this important strategy for health care for the child.
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