Search Engine Optimization Methods Search Engine Indexing for CMS Applications

摘要

Search engine optimization & marketing is a set of processes widely used on websites toimprove search engine rankings which generate quality web traffic and increase ROI.Content is the most important part of any website. CMS web development is now becomevery essential for most of organizations and online businesses to develop their onlinesystem and websites. Every online business using a CMS wants to get users (customers) tomake profit and ROI. This thesis comprises a brief study of existing SEO methods, toolsand techniques and how they can be implemented to optimize a content base website. Inresults, the study provides recommendations about how to use SEO methods; tools andtechniques to optimize CMS based websites on major search engines. This study comparespopular CMS systems like Drupal, WordPress and Joomla SEO features and howimplementing SEO can be improved on these CMS systems. Having knowledge of searchengine indexing and search engine working is essential for a successful SEO campaign.This work is a complete guideline for web developers or SEO experts who want tooptimize a CMS based website on all major search engines.