Enviromental Dynamics Analysis and Dynamic Capabilities of Enterprises Competitiveness; Case Study of the Manufacturing Industry in South Sulawesi, Indonesia

摘要

This study aims to examine the influence of environmental dynamics and dynamic capabilities to the competitiveness of enterprises through competitive strategy and operational strategy. The study was conducted in the manufacturing industry in South Sulawesi, the respondent was the director or manager of a company that is believed to understand the company's strategy formulation and implementation. Samples were taken 151 of 275 manufacturing companies in South Sulawesi, data collected directly from respondents using research instruments. Statistical analysis was used to test the hypothesis is the model equation structural equation model (SEM). The results showed that the dynamics of the environment and the dynamic capabilities contribute to the competitiveness of the company, either directly or through an intervening variable competitive strategy and operational strategy. Environmental dynamics and dynamic capabilities affect competitive strategy. Interesting results of this study is that the dynamics of the environment does not significantly influence the selection of a manufacturing company's operational strategy