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Effects of ICT Service Innovation and Complementary Strategies on Brand Equity and Customer Loyalty in a Consumer Technology Market

机译：ICT技术创新和互补策略对消费技术市场中品牌资产和客户忠诚度的影响

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Xu Xin; Thong James Yeong Liang; Venkatesh Viswanath;
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年度 2014
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1. Effects of ICT Service Innovation and Complementary Strategies on Brand Equity and Customer Loyalty in a Consumer Technology Market [J] . Xin Xu, James Y. L. Thong, Viswanath Venkatesh Information Systems Research . 2014,第4期

机译：ICT技术创新和互补策略对消费技术市场中品牌资产和客户忠诚度的影响
2. The Effects of Service Quality and Corporate Rebranding on Brand Image, Customer Satisfaction, Brand Equity and Customer Loyalty (Study in Advertising Company at tvOne) [J] . Aspizain Caniago, Suharyono ., Zainul Arifin, European Journal of Business and Management . 2014,第19期

机译：服务质量和企业重塑对品牌形象，客户满意度，品牌股权和客户忠诚度的影响（威力广告公司的研究）
3. Modeling the Role of Service Quality, Customer Satisfaction and Customer Loyalty in Building Service Brand Equity [J] . Hashim Zameer, Ying Wang, Humaira Yasmeen, International journal of Asian business and information management . 2019,第2期

机译：模拟服务质量，客户满意度和客户忠诚度在建立服务品牌资产中的作用
4. The Effect of Consumer-Based Brand Equity on Customer Satisfaction and Brand Loyalty in the Coffee Bean Tea Leaf or Maxx Coffee [C] . D. Saputra, Indarini, S. Margaretha International Symposium on Management . 2020

机译：基于消费者的品牌股权对咖啡豆和茶叶或Maxx咖啡的客户满意度和品牌忠诚度的影响
5. Customer relationship marketing and effects of demographics and technology on customer satisfaction and loyalty in financial services. [D] . Aaltonen, Priscilla Gaudet. 2004

机译：客户关系营销以及人口统计和技术对金融服务中客户满意度和忠诚度的影响。
6. How brand attitude brand quality and brand value affect Thai canned tuna consumer brand loyalty [O] . Pichit Chuenban, Puris Sornsaruht, Paitoon Pimdee 2021

机译：品牌态度如何品牌品质和品牌价值影响泰国罐头金枪鱼消费品牌忠诚度
7. Effects of ICT service innovation and complementary strategies on brand equity and customer loyalty in a consumer technology market [O] . Xu X, Thong JYL, Venkatesh V 2014

机译：ICT服务创新和补充策略对消费技术市场中品牌资产和客户忠诚度的影响

Effects of ICT Service Innovation and Complementary Strategies on Brand Equity and Customer Loyalty in a Consumer Technology Market

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