Lean has benefited the automotive industry, but the original vision of building cars at the rate and variety demanded by the customer has yet to be achieved. Innovations in new product development and collaborative supply can facilitate the production and delivery of a vehicle within days of order. Through addressing wastes such as overproduction, unnecessary transportation and inventory, the Build to Order approach outlined may allow automotive firms to be fully sustainable, achieving the triple bottom line of economic, environmental and societal prosperity. Research shows that enterprise transformation needs to be realized to successfully implement a sustainable future build to order strategy in the automotive industry.
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