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Exploring a conceptual model, based on the combined effects of entrepreneurial leadership, market orientation and relationship marketing orientation on South Africa’s small tourism business performance

机译：探索概念模型，基于企业家领导，市场导向和关系营销对南非小型旅游业务绩效的综合影响

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H. J.C. Van Zyl; B. Mathur-Helm;
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年度 2007
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Exploring a conceptual model, based on the combined effects of entrepreneurial leadership, market orientation and relationship marketing orientation on South Africa’s small tourism business performance

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