The object of the study is regional economic systems that implement innovative technological processes. The subject of the study is the economic, organizational, and managerial relations that develop in the process of formation and use of innovative and technological potential at the regional level. The purpose of the article is to study the innovative potential of the regions, substantiate the theoretical provisions and develop methodological recommendations for the development of effective ways and forms of its mobilization. Methods. The theoretical and methodological basis of the study is the conceptual provisions and scientific developments of domestic and foreign scientists on the formation and use of elements of innovative and technological potential at various levels of management, published in monographs, periodicals and materials of scientific and practical conferences on the topic of research. The study is based on a general scientific methodology that provides for the use of a systematic approach. Methods of observation, comparison, categorical, structural-functional, situational, economic mathematical methods, and the method of hierarchy analysis are used to solve the tasks. Results. The article describes the innovative and technological potential of the region as an economic and managerial category. The typology of innovation as a complex and diversified concept containing many interacting components is studied. The following essential characteristics of the innovation and technological potential of the region are highlighted. Firstly, the innovative and technological potential of the region is determined by the opportunities available to it for change. The innovation potential creates conditions sufficient to ensure the progressive development of the regional socio-economic system through the creation of innovations and their purposeful transformation into innovations. Secondly, the innovative and technological potential of the region is characterized by the presence of specific ones, both involved and not involved in production, but prepared for use in it. Third, the innovative and technological potential of the region is determined by the willingness to use the existing innovative opportunities in order to translate innovations into innovations. The structure of the innovation and technological potential of the region is studied. It is determined that of all the components of the innovation potential of the region, the most important is the labor (human) potential. It is characterized, firstly, by the level of qualification, intelligence, and creativity of the population living and functioning in the territory. It is the population, on the one hand, that is able to produce innovations, and on the other hand, to introduce and distribute them, thereby determining the opportunities and directions of innovative development. It is highlighting innovative and technological potential of the region following components, including the capacity of: organization and management technology; research and development; marketing; technology and production; personnel; potential financial base; knowledge base; natural resource. Practical value. This classification of the components of innovation and technological potential is of great practical importance. It focuses the attention of researchers and users on the simple fact that the key element of the innovation potential of the region is the subjects of innovation activity operating on its territory. In particular, among all subjects of management, both employed and not employed population in the market sector of the economy should be singled out.
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