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Changes in Direct-to-Consumer Pharmaceutical Advertising Following Shifts From Prescription-Only to Over-the-Counter Status

机译：从处方 - 仅转换到逆计数状态后的直接消费者药物广告的变化

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Jeremy A. Greene; Niteesh K. Choudhry; Aaron S. Kesselheim; Troyen A. Brennan; William Shrank;
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1. Changes in direct-to-consumer pharmaceutical advertising following shifts from prescription-only to over-the-counter status [J] . GreeneJ.A., ChoudhryN.K., KesselheimA.S., JAMA: the Journal of the American Medical Association . 2012,第10期

机译：从仅处方药转变为非处方药后，直接面向消费者的药品广告的变化
2. Changes in direct-to-consumer pharmaceutical advertising following shifts from prescription-only to over-the-counter status [J] . GreeneJ.A., ChoudhryN.K., KesselheimA.S., JAMA: the Journal of the American Medical Association . 2012,第10期

机译：从仅处方药转变为非处方药后，直接面向消费者的药品广告的变化
3. The Impact of Direct-to-Consumer Pharmaceutical Advertising on Public Knowledge of Gastroesophageal Reflux Disease: A Study on Over-the-Counter Proton Pump Inhibitors [J] . Maram AlShammari, Ghadah Assiri, Mohammed bin Buraykan, Patient Preference and Adherence . 2020,第3期

机译：直接消费药物广告对胃食管反流疾病公共知识的影响：对柜台上施加质子泵抑制剂的研究
4. Controlling direct-to-consumer advertising, professional promotion and the price of pharmaceutical drugs [C] . Pasdirtz G.W. Winter Simulation Conference (WSC 2010) . 2009

机译：控制直接面向消费者的广告，专业促销和药品价格
5. A mixed-methods approach toward primetime television direct-to-consumer advertising: Pharmaceutical fetishism and critical analyses of the commercial discourse of health care [D] . Applequist, Janelle 2015

机译：黄金时段电视直接面向消费者广告的混合方法：药物拜物教和对医疗保健商业话语的批判分析
6. The Impact of Direct-to-Consumer Pharmaceutical Advertising on Public Knowledge of Gastroesophageal Reflux Disease: A Study on Over-the-Counter Proton Pump Inhibitors [O] . Maram AlShammari, Ghadah Assiri, Mohammed bin Buraykan, 2020

机译：面向消费者的药品广告对胃食管反流疾病公众知识的影响：非处方质子泵抑制剂的研究
7. The Impact of Moving Pharmaceutical Products from Prescription Only to Over-the-Counter Status on Consumer Exposure to Advertising [O] . Hae-Kyung Yang 2011

机译：将药品从处方药转移到消费者接触广告的非处方地位的影响
8. Potential Effects of a Ban on Direct-to-Consumer Advertising of New Prescription Drugs. Economic and Budget Issue Brief. A Series of Issue Summaries from the Congressional Budget Office, May 2011 [R] . 2011

机译：禁令对新处方药直接消费广告的潜在影响。经济和预算问题简报。 2011年5月国会预算办公室发布的一系列问题摘要

Changes in Direct-to-Consumer Pharmaceutical Advertising Following Shifts From Prescription-Only to Over-the-Counter Status

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