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How to Generate Store Loyalty? Exploring the Role of Preferential Treatment and Salesperson Trust: Mediating role of Commitment to Salesperson

机译：如何生成商店忠诚度？探索优惠待遇和销售人员信任的作用：向营业员的承诺中调解作用

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Khalid Jamil; Muhammad Asghar Ali; Ahsan Zubair;
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年度 2017
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1. Salesperson influence tactics and the buying agent purchase decision: Mediating role of buying agent trust of the salesperson and moderating role of buying agent regulatory orientation focus [J] . Hartmann Nathaniel, Plouffe Christopher R., Kohsuwan Phanasan, Industrial marketing management . 2020,第May期

机译：销售人员影响策略和购买代理的购买决定：培养代理人信赖的销售人员的调解作用以及购买代理人监管型重点的调节作用
2. How psychological resourcefulness increases salesperson's sales performance and the satisfaction of their customers: Exploring the mediating role of customer-oriented behaviors [J] . Lussier Bruno, Hartmann Nathaniel N. Industrial marketing management . 2017,第APRa期

机译：心理上的足智多谋如何提高销售人员的销售业绩和客户满意度：探讨以客户为导向的行为的中介作用
3. Exploring the relationship between trust, commitment and customer loyalty through the intervening role of customer relationship management (CRM) [J] . Mornay Roberts-Lombard African Journal of Business Management . 2012,第10期

机译：通过客户关系管理（CRM）的介入角色探索信任，承诺和客户忠诚度之间的关系
4. THE MEDIATING ROLES OF COMMITMENT, SWITCHING COSTS AND CORPORATE IMAGE ON SATISFACTION, TRUST AND CUSTOMER LOYALTY [C] . Harsandaldeep Kaur, Harmeen Soch AMA Summer Educator s Conference . 2014

机译：承诺，切换成本和企业形象的调解作用，满意，信任和客户忠诚度
5. Buyer-salesperson relationships: Customer value created and delivered by the salesperson and its effect on customer satisfaction, personal trust, and personal loyalty. [D] . Garver, Michael Scott. 1998

机译：买卖双方关系：买卖双方创造并交付的客户价值及其对客户满意度，个人信任和个人忠诚度的影响。
6. When and How Does the Job Insecurity of Salespersons Become a Sleep Problem? The Moderating Roles of Organizational Control Systems [O] . Chang Mo Jung, Tae-Won Moon, Won-Moo Hur 2020

机译：销售人员的工作不安全何时以及如何以及睡眠问题？组织控制系统的适度作用
7. Does customer trust play a mediating role between salesperson competence and performance? [O] . Yang Dong-jenn, Wu Meng J. 2014

机译：客户信任是否在销售人员的能力和绩效之间发挥中介作用？
8. Role Structure, Non-Monetary Compensation, and Team Incentives as Motivators of Salesperson Performance [R] . Noble, C. H. 2002

机译：角色结构，非货币补偿和团队激励作为销售人员绩效的动力

How to Generate Store Loyalty? Exploring the Role of Preferential Treatment and Salesperson Trust: Mediating role of Commitment to Salesperson

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