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Differentiated Customers’ Loyalty Development in Relation to Different Customer Lifetime Values

机译：与不同客户终身价值有关的差异化客户的忠诚发展

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Hana Loštakova; Martina Kohoutová; Andrea Koblížková;
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年度 2004
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Differentiated Customers’ Loyalty Development in Relation to Different Customer Lifetime Values

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