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Do consumers always prefer a smiley face? Effects of product “facial” expressions on consumer attitude

机译：消费者总是喜欢笑脸吗？产品“面部”表达对消费者态度的影响

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Zhipeng XIE; Jing ZHAO; Tao WANG;
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Do consumers always prefer a smiley face? Effects of product “facial” expressions on consumer attitude

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