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Can In-Store Displays Improve Category Sales and Brand Market Share in Online Stores? A Study on the Overall Effectiveness and Differences between Display Types in an Online FMCG Context

机译：店内可以在网上商店提供类别销售和品牌市场份额吗？在线FMCG上下文中显示类型的整体效力和差异研究

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Els Breugelmans; Katia Campo;
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年度 2008
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机译：店内展示能否改善在线商店中的类别销售和品牌市场份额？在线快速消费品环境下显示类型的整体效果和差异研究

Can In-Store Displays Improve Category Sales and Brand Market Share in Online Stores? A Study on the Overall Effectiveness and Differences between Display Types in an Online FMCG Context

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