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A Study on the Effects of Excessive Price Discounts etc. on Consumer Purchase Intention in Internet Shopping Mall

机译：过度价格折扣等对互联网购物中心消费者购买意图影响的研究

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Tae-Hyun Moon; Ju-Young Park;
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年度 2007
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A Study on the Effects of Excessive Price Discounts etc. on Consumer Purchase Intention in Internet Shopping Mall

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