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Viral Dissemination of Content in Advertising: Emotional Factors to Reach Consumers

机译：广告中内容的病毒传播：到达消费者的情绪因素

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Alberto Dafonte-Gómez; María-Isabel Míguez-González; Juan-Manuel Corbacho-Valencia;
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年度 2020
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7. Viral Dissemination of Content in Advertising: Emotional Factors to Reach Consumers [O] . Alberto Dafonte-Gómez, María-Isabel Míguez-González, Juan-Manuel Corbacho-Valencia 2020

机译：广告中内容的病毒传播：到达消费者的情绪因素

Viral Dissemination of Content in Advertising: Emotional Factors to Reach Consumers

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