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Entrepreneurial orientation, marketing capability, dan firm performance: Literature review

机译：创业方向，营销能力，丹企业绩效：文献综述

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1. IMPACT OF INNOVATION CAPABILITY AND COMPETITIVENESS ON ENTREPRENEURIAL ORIENTATION REGARDING TO THE ENTREPRENEURIAL EDUCATION IN BUSINESS PERFORMANCE AMONG SOUTH KOREAN FIRMS [J] . Lee H., Ahmed U., Zhussupova B., Nature reviews neuroscience . 2019,第2期

机译：创新能力与竞争力对韩国企业业务绩效创业教育的创新能力
2. Dynamic capabilities, creativity and innovation capability and their impact on competitive advantage and firm performance: The moderating role of entrepreneurial orientation [J] . Technovation: The International Journal of Technological Innovation, Entrepreneurship and Technology Management . 2020,第期

机译：动态能力，创造力和创新能力及其对竞争优势和公司性能的影响：创业定位的调节作用
3. The effects of entrepreneurial orientation, market orientation, and marketing subunit influence on firm performance [J] . Omar Merlo, Seigyoung Auh Marketing Letters . 2009,第3期

机译：创业导向，市场导向和营销子部门对公司绩效的影响
4. ENTREPRENEURIAL ORIENTATION, INNOVATION AND FIRM PERFORMANCE: MODERATING ROLE OF MARKETING CAPABILITIES [C] . S. Arunachalam, Sridhar N. Ramaswami, Pol Herrmann AMA Summer Educator s Conference . 2014

机译：创业方向，创新和企业绩效：营销能力的调节作用
5. Strategic orientation, organization learning, holistic firm-level marketing capability and firm performance: A dynamic capabilities view. [D] . Patwardhan, Abhijit. 2009

机译：战略定位，组织学习，整体公司级营销能力和公司绩效：动态能力视图。
6. Effects of entrepreneurial orientation on social media adoption and SME performance: The moderating role of innovation capabilities [O] . Mingyue Fan, Sikandar Ali Qalati, Muhammad Aamir Shafique Khan, 2021

机译：创业取向对社会媒体采用和中小企业绩效的影响：创新能力的调节作用
7. Mediating effect of marketing capability and reward philosophy in the relationship between entrepreneurial orientation and firm performance [O] . 2015

机译：营销能力和奖励理念在企业家导向与企业绩效之间的中介作用

Entrepreneurial orientation, marketing capability, dan firm performance: Literature review

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