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A game theoretic approach to coordinate pricing, ordering and co-op advertising in supply chains with stochastic demand

机译：带有随机需求的供应链中协调定价，订购和合作广告的游戏理论方法

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Hamid Ghashghaei; Marzieh Mozafari;
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年度 2019
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1. A game theoretic approach to coordinate pricing and vertical co-op advertising in manufacturer-retailer supply chains [J] . Seyedesfahani M.M., Biazaran M., Gharakhani M. European Journal of Operational Research . 2011,第2期

机译：一种博弈论方法，用于协调制造商-零售商供应链中的定价和垂直合作广告
2. Coordination of pricing and co-op advertising models in supply chain: A game theoretic approach [J] . Alirezaei A., khoshAlhan F. International Journal of Industrial Engineering Computations . 2014,第1期

机译：供应链中定价和合作社广告模型的协调：一种博弈论方法
3. A game theoretic approach to coordinate price promotion and advertising policies with reference price effects in a two-echelon supply chain [J] . Malekian Yaser, Rasti-Barzoki Morteza Journal of retailing and consumer services . 2019,第Nova期

机译：一种博弈论方法，用于在两级供应链中协调参考价格效应的价格促销和广告政策
4. Game Analysis of the Supply Chain Co-op Advertising Based on the Advertising Efforts and Price Discount [C] . Liao Xi, He Lihong, Liu Mengmeng 2014 Seventh International Joint Conference on Computational Sciences and Optimization . 2014

机译：基于广告努力和价格折扣的供应链合作广告博弈分析
5. Multiple-period supply chain contract modeling with dynamic stochastic and price-elastic demand. [D] . Gu, Qian-nong. 2001

机译：具有动态随机需求和价格弹性需求的多周期供应链合同建模。
6. Coordinating a Supply Chain with Price and Advertisement Dependent Stochastic Demand [O] . Liying Li, Yong Wang, Xiaoming Yan 2013

机译：协调价格和广告相关的随机需求的供应链
7. Coordination of pricing and co-op advertising models in supply chain: A game theoretic approach [O] . Amin Alirezaei, Farid khoshAlhan 2014

机译：供应链中定价和合作广告模型的协调：博弈论方法

A game theoretic approach to coordinate pricing, ordering and co-op advertising in supply chains with stochastic demand

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