Consumer Acceptance of Automotive Crash Avoidance Devices: Report of Qualitative211 Research

摘要

This report summarizes the lessons drawn from a series of eight focus groups211u001ecarried out in July and August, 1997. The groups were conducted as part of a 211u001elarger project, undertaken on behalf of the USDoT Intelligent Transportation 211u001eSystems Joint Program Office, to appraise the potential customer acceptance for 211u001ekey ITS products and services directed at individual consumers. This particular 211u001ecomponent of the study was concerned exclusively with in-vehicle crash avoidance 211u001etechnologies. The following safety problems were studied: Rear object crashes 211u001e(back-up warning devices); Run-off-the-road crashes (application of lane 211u001etrackers); Lane change/merge crashes (application of side object detection 211u001esystems); Rear-end crashes (application of front-object detection systems); 211u001eDrowsy drivers (application of driver monitoring systems); Vision under degraded 211u001econditions, such as darkness, poor weather, or glare (vision enhancement 211u001esystems); Intersection crashes; and Adaptive (intelligent) cruise control.